Tag: Marketing

10/13/25 2:25 PM

G2E: New AI tools help casinos maximize marketing ROI and unlock revenue

  • Hillary McAfee, CDC Gaming
Artificial intelligence is moving from theory to practice inside casinos, helping operators analyze player behavior, optimize marketing... more
10/12/25 8:30 PM

G2E: Casino marketers stress importance of personalization

  • David McKee, CDC Gaming
Casino marketing’s future lies in greater personalization and technology can facilitate it, according to the consensus of a Global Gaming... more
08/19/25 8:30 PM

Mohegan Sun’s self-produced YouTube reality series pays dividends

  • Rege Behe, CDC Gaming
The Mohegan Sun is scheduled to host Bonnie Raitt, Eric Clapton, and Adam Sandler in the next few weeks. Patrons also will visit the casino... more
08/01/25 3:21 PM

CMTC: Mohegan Sun’s reality show a hit with employees, patrons

  • Rege Behe, CDC Gaming
Because of it’s proximity to New York and Boston, Mohegan Sun has been used as a site for various TV and film shoots. For instance, in the... more
07/31/25 9:03 PM

CMTC: Casino marketers must provide unique experiences, embrace technology

  • Rege Behe, CDC Gaming
During a recent panel at the Casino Marketing & Technology Conference in Temecula, California, American Place Casino Vice President and... more
05/28/25 8:37 PM

Pechanga extends naming rights agreement with San Diego arena

  • Rege Behe, CDC Gaming
Pechanga Resort Casino in Temecula, California, on Wednesday announced it has extended a naming rights agreement for Pechanga Arena San... more
03/27/25 12:33 PM

Arizona: Gila River Resorts & Casinos signs first tribal casino sponsor brokership deal

  • Charlotte Capewell, Special to CDC Gaming
Arizona casino Gila River Resorts & Casinos has announced a collaboration with Peak Strategic Partnerships, which will let the latter... more
11/19/24 8:50 PM

Casino Marketing Boot Camp set for March 24-26 in New Orleans

  • Buck Wargo, CDC Gaming
The Casino Marketing Boot Camp program for marketing professionals will be held March 24-26 in New Orleans at the Hyatt Centric French... more
08/27/24 2:35 PM

Global Poker extends partnership with Olympic star Michael Phelps

  • Mia Doyle, Special to CDC Gaming
Free-to-play games provider Virtual Gaming Worlds has extended its partnership with world champion swimmer Michael Phelps after last year’s... more
08/19/24 11:49 AM

ACS at forefront of intelligent marketing and customer engagement

  • Buck Wargo, CDC Gaming
Advanced Casino Solutions’ (ACS) founder Scott Stokes said his company stands at the forefront as the premier provider of intelligent... more