Tag: Marketing
Las Vegas tourism board approves contracts for marketing and research
The Las Vegas tourism board Tuesday approved hundreds of millions of dollars spread out among five contracts related to global marketing,... more
California: Morongo partners with Ontario and Rancho Cucamonga minor league teams
The Morongo Casino Resort Spa, the Ontario Tower Buzzers and the Rancho Cucamonga Quakes this week announced a new partnership. Morongo is... more
Carcamo elected President of Casino Direct Marketing Association
The Casino Direct Marketing Association announced that Julia Carcamo, founder of J. Carcamo & Associates and Casino Marketing Boot... more
G2E: New AI tools help casinos maximize marketing ROI and unlock revenue
Artificial intelligence is moving from theory to practice inside casinos, helping operators analyze player behavior, optimize marketing... more
G2E: Casino marketers stress importance of personalization
Casino marketing’s future lies in greater personalization and technology can facilitate it, according to the consensus of a Global Gaming... more
Mohegan Sun’s self-produced YouTube reality series pays dividends
The Mohegan Sun is scheduled to host Bonnie Raitt, Eric Clapton, and Adam Sandler in the next few weeks. Patrons also will visit the casino... more
CMTC: Mohegan Sun’s reality show a hit with employees, patrons
Because of it’s proximity to New York and Boston, Mohegan Sun has been used as a site for various TV and film shoots. For instance, in the... more
CMTC: Casino marketers must provide unique experiences, embrace technology
During a recent panel at the Casino Marketing & Technology Conference in Temecula, California, American Place Casino Vice President and... more
Pechanga extends naming rights agreement with San Diego arena
Pechanga Resort Casino in Temecula, California, on Wednesday announced it has extended a naming rights agreement for Pechanga Arena San... more
Arizona: Gila River Resorts & Casinos signs first tribal casino sponsor brokership deal
Arizona casino Gila River Resorts & Casinos has announced a collaboration with Peak Strategic Partnerships, which will let the latter... more




