Tag: Marketing

Arizona casino Gila River Resorts & Casinos has announced a collaboration with Peak Strategic Partnerships, which will let the latter... more

The company that invented Las Vegas’ iconic “What happens here, stays here” advertising tagline is making big changes. Billy... more

Dana Reynolds is only a few months into her new job leading the Fremont Street Experience’s marketing team. Her office overlooks the... more

Firms at the heart of the US’s sports betting boom have been accused of encouraging gamblers to chase losses by rewarding high spenders... more

The Strip’s newest casino-resort is holding a months-long tier-match promotion for new players. Fontainebleau Las Vegas is tier-matching... more

Celebrations and memories will be central to the resort’s efforts to promote itself to visitors this year. Visit Atlantic City... more

Watching televised sports in 2025 can feel a little like sitting through one long gambling commercial, interspersed by occasional flashes... more

The French gambling regulator ANJ has mandated the country’s four largest online gambling operators to reduce their promotional budgets... more

Pizza Hut has been criticised for running a “dangerous” promotion that offered customers “free spins” at online casinos with their... more

In January, 2022, on a whim and a touch of peer pressure, Sam Jadavji placed a $25 bet during the third quarter of a Minnesota vs. New... more