Tag: Marketing
Global Promotional Sourcing success is knowing what casinos need, what they want
Integrity, honesty, respect, and responsibility. That might sound like the motto of a service organization or a volunteer group. But for... more
New York regulators seek to close problem gambling gaps, establish AI regulations
New York gaming regulators are seeking to prohibit sports betting operators from using artificial intelligence to personalize promotions... more
Young adults in Massachusetts view sports betting as socially acceptable, but with potential risks
A new study released by NORC at the University of Chicago revealed young adults hold ambivalent attitudes towards sports betting, viewing... more
Florida: Seminole Hard Rock Hotel & Casino Tampa names Andy Matheis as Senior Vice President of Marketing
Seminole Hard Rock Hotel & Casino Tampa on Thursday appointed Andy Matheis as Senior Vice President of Marketing, where he will lead... more
Casino Marketing & Technology Conference: Free play can’t be the only tool casinos use to attract players
During the recent Casino Marketing & Technology and Host Player Development Conference at Pechanga Casino Resort in California, Deana... more
Casino Marketing & Technology conference: Math informs decisions casino personnel make
Math is a critical facet of any casino, from the slot machines on casino floors to tallying up food and beverage receipts. But it’s also... more
MLB star says FanDuel used his Cameo video as VIP player reward without his consent
PHILADELPHIA (AP) — Philadelphia Phillies slugger Bryce Harper said he did not know a Cameo video he recorded would be used by FanDuel as a... more
Gamification and memes lure young people to sports wagering apps and prediction markets
When Rory McIlroy won the Masters for the second year in a row, Kalshi shared a photo of him on Instagram with the words, “Wait he’s... more
Las Vegas tourism board approves contracts for marketing and research
The Las Vegas tourism board Tuesday approved hundreds of millions of dollars spread out among five contracts related to global marketing,... more
California: Morongo partners with Ontario and Rancho Cucamonga minor league teams
The Morongo Casino Resort Spa, the Ontario Tower Buzzers and the Rancho Cucamonga Quakes this week announced a new partnership. Morongo is... more



