Writer: Dennis Conrad
The old days versus the new days
I turned 72 years old this year. Next year will mark my 50th year in the gambling business. I realize that makes me one of the old guys and... more
“I noticed you delivering great customer service”
Great casino employees are mostly underappreciated and most casinos have trouble finding good, much less great, help. Somehow, I think... more
The composite picture of a great casino executive
In my nearly 50 years in the gaming industry, I’ve worked with and for a number of great casino executives. I’ve also written about this... more
How to squeeze more money out of your customers
Frequent readers of my column know that I’ve long been an advocate of giving more value to casino customers, not less. I just feel that is... more
Why I’ve eaten at Kwok’s Asian Bistro 50-plus times
I first met Kwok Chen at Somersett Country Club in Reno, where both of us are members. We were paired together a couple of times and he was... more
Stop doing the stupid stuff!
Most companies, even if unintentionally, do a lot of stupid stuff. All I have to do is say “New Coke” and you’ll immediately know what I... more
Crap dealers: How to save your jobs and become the best-tipped employees in the casino
I never imagined I’d say this, but I now believe that live craps is in serious danger of becoming obsolete. Crap dealers, I’m sorry. Before... more
The Costco Casino
A great number of profitable casino-development opportunities still remain. And depending on the country, market, funding, leadership... more
Ten little-known, little-appreciated, and little-used ways for a casino to make more money
A casino can make more money in countless ways. It can cut expenses and reduce staff. It can increase the hold percentage on slot machines.... more
Reno is coming back
I’ve lived in Reno for nearly 30 years now. My Iowa-born wife, Becky, likes it much better than Las Vegas. Sort of like an Iowa mid-sized... more
