Writer: Mark Gruetze
LVA publisher: ‘Rewards Book’ response signals strong 2019 for Las Vegas
The wait is over for members of the Las Vegas “Couponomy” Cult. Distribution of the 2019 edition of the Las Vegas Advisor Member Rewards... more
Slot Academy offers credit toward University of Nevada, Reno gaming certificate
The site of the next internationally known Slot Academy co-sponsored by the University of Nevada, Reno might surprise some gaming... more
Legal betting a ‘great’ opportunity for sports market, PwC study says
Legalized sports betting and increasingly valuable media contracts will drive an $11 billion growth in the U.S. sports market over the next... more
CEO tells G2E panel: Track gaming, nongaming spending to figure a guest’s total value
Casino operators could pick up a few tips from digital assistants such as Amazon’s Alexa, the head of a data analysis firm says. The... more
Player development: Analytics + human touch = satisfied players
Everyone who’s been around a casino has heard the pledge from an angry gambler after a losing session: “I’m never coming back here!”... more
Virtual wallets ahead, but keep players’ needs in mind, vendors say
Getting people to give up their cash is never easy – unless they find value in doing it. That’s one reason U.S. customers have been... more
Zytronic brings custom touch to slot machine screens
When it comes to unique screens for interactive slot machines, Zytronic says you can touch this. The British company, which was officially... more
Casinos urged to prepare for ‘demographic tsunami’ of Generation Z
Millennials, move over. Casinos will soon need to start adapting for an even bigger new generation that will again upend how businesses... more
Tribes must weigh ramifications of gaming expansion, panel says
While states interested in legalized sports betting have typically been asking, “How soon?,” many Native American tribes have been... more
Small casinos thrive with personal touch, panel says
One attraction of small casinos is that they have ability to be something like the bar on Cheers: People wanna go where everybody knows... more
