Writer: Buddy Frank

While the common ancestor of most casino data analytics packages was the Slot Performance component, these days, most of the interest and... more

(Author’s Note: I first wrote this story over 20 years ago, but [most] of the advice is timeless) 10. Pre-register, no need to stand in... more

With all the talk about ChatGTP and other AI programs representing both an opportunity and a real and present danger to humanity, it might... more

“QCI brings access to all the data information that we try to pull; before QCI, it was taking hours of the team’s time to compile the... more

In the ancient past of casino marketing, things seemed simpler. You organized parties, created print and magazine ads, and oversaw an... more

It’s been proven time and again that your best players contribute the greatest percentage of your revenue. Some casinos far exceed the... more

Written by Thomas A. Bass 324 pp., 1985, Houghton Mifflin Co. One “Scientific American” reviewer said of this book when it came out in... more

There seems to be some disagreement whether it was Lord Kelvin, W. Edwards Deming or Peter Drucker who said, “If you can’t measure it, you... more

Arnold Snyder 334 pp., 2021, Huntington Press, $39.95 “Radical Blackjack” was the last book written by Arnold Snyder two years ago. I think... more

When AGS recently held their Customer Summit at the Grand Sierra Resort in Reno last month, CEO David Lopez made a bet on stage with GSR’s... more