New York Assemblyman Clyde Vanel has introduced Bill A10658, which aims to extend the state’s advertising restrictions for retail gambling facilities to the online sports betting sector.
The bill would update Section 1363 of the New York Racing, Pari-Mutuel Wagering, and Breeding Law to include “mobile sports wagering licensee” alongside “gaming facility licensee.”
New York’s retail casinos and racetracks must ensure ads are factual, not misleading and clearly state any conditions. Ads cannot show anyone younger than 21 gambling and must display the facility’s name and the problem gambling helpline.
If approved, Vanel’s bill would extend these rules to mobile sportsbooks. The bill has been referred to the Racing and Wagering Committee, of which Vanel is a member. The changes would take effect 90 days after the governor’s signature.
This legislative effort follows changes implemented in October, when the New York State Gaming Commission updated the advertising regulations for the state’s sportsbooks, banning phrases like “free,” “risk-free” and “free of risk.” Since then, several operators, including DraftKings, have faced legal challenges over the use of these terms.
Looking ahead, if New York legalizes igaming, it is likely that regulations would be expanded to cover them. This year, New York Sen. Joseph Addabbo introduced legislation to regulate igaming, but the bill remains under review in the Senate Committee.
