GLI celebrates history and looks to changing gaming industry

Saturday, November 2, 2024 2:15 PM
  • Buck Wargo, CDC Gaming

For more than 35 years, Gaming Laboratories International has driven results in a rapidly transforming global industry, strengthening certification, compliance, and cybersecurity. GLI’s global teams continue to demonstrate how suppliers, regulators, and operators can stay ahead of evolving threats with a partner that’s proven on the world stage.

GLI works in more than 700 jurisdictions, many of which require responsible-gaming due diligence and other compliance-related issues, such as recertification and continual auditing.

“When you think about 35 years, that’s a long time,” said Mackenzie Haugh, chief delivery officer. “If you look at our jurisdiction count today, it’s more than 700 and many have evolved globally in the last 20 years. It’s been a heck of a journey. It’s been inspirational.”

GLI offers robust solutions to help clients maintain and understand ongoing compliance obligations, Haugh said. It offers 360-degree compliance services that consist of four overarching categories: regulatory, technical, and full-lifecycle compliance and end-to-end testing.

“GLI is the gold standard,” Haugh said. “The way we continue to be the gold standard is to always ask how we can be better tomorrow. G2E is one example of that, where we connect with customers. The decision to be better tomorrow has to be aligned with what someone needs us to be better with. We have a culture to be the best and that keeps us hungry.”

GLI touts being the industry’s trusted security partner by defending gaming integrity and working with its clients to secure the future of gaming with regulatory advisory services, global reach with local expertise, pre-certification and certification testing, end-to-end integrated compliance, and cybersecurity auditing and professional services GLI’s suite of integrated compliance services helps companies of all sizes mitigate risk, enabling them to stay focused on the future. Its network of labs and best-in-class global teams of experts aid clients in staying one step ahead, integrating all testing and compliance services seamlessly. And GLI’s advanced cybersecurity services are specifically designed to protect operators, regulators, and suppliers across all categories.

“We have people who specialize in lottery, others who specialize in land-based and digital gaming, and others who specialize in cybersecurity,” Haugh said. “Our goal is to have enough specialists who have leading expertise in those areas to have meaningful conversations. All our customers are equally important and it doesn’t matter their size. We’ve got big teams of people who help bigger companies and smaller teams that help smaller ones. That passion exists across all the teams, because our focus is our customers. We don’t exist without them. We don’t make any products. We provide services and if they’re not aligned with the customers, it doesn’t do any good. We’re always laser-focused on their needs, and those change. We never assume what their problems are. We make real relationships with them, sit down, and ask how they’re doing, so they can be better and stronger tomorrow.”

GLI stays up on the pulse of new technology, sees what other markets are doing, and can point out challenges companies face, so they can make informed determinations, Haugh said.

Coming off G2E, AI continues to be a big focus of the industry, as operators use data to give players a better experience. It’s far “from the tip of the iceberg” on where that’s heading, Haugh said.

Whether a client’s focus is land-based gaming, igaming, lottery, sports betting, regulation writing, or cybersecurity, it’s essential to have a trusted compliance adviser to support in navigating the evolving landscape, as well as future-focused opportunities and obligations, Haugh said. “Regardless of when and where in the world projects might happen or if clients require one thing or many, needs are intertwined. GLI has proven to be the best and most reliable partner for all these integrated needs. The future of gaming is full of uncharted territory and GLI has decades of unique expertise you can leverage to help achieve your goals – no matter how big or small, or how unique the challenge.”