Caesars Digital launches Greentube games in New Jersey and Michigan

Wednesday, April 17, 2024 1:46 PM
  • Michigan
  • New Jersey
  • Mia Doyle, Special to CDC Gaming

As game developer Greentube seeks to expand its reach across North America, it has announced a partnership with Caesars Digital to launch its online casino content in New Jersey and Michigan.

Michigan and New Jersey players at Caesars Palace Online Casino and Caesars Sportsbook & Casino will have access to a selection of Greentube’s titles, including Mighty Buffalo, Charming Lady’s Boom™, Diamond Cash™, Thunder Cash™ and Dolphin’s Pearl™.

“We take pride in providing the largest and most diversified collection of games for our online casino players. Adding Greentube’s wide and proven content portfolio to our platforms allows us to deliver fresh entertainment to our players in multiple jurisdictions that we can be confident in,” said Ricardo Cornejo Rivas, vice president of online gaming at Caesars Digital.

Founded in 1998 as Dürrschmid & Reisinger OEG, Greentube operates as the interactive division of NOVOMATIC Digital Gaming and Entertainment. The company made its first appearance in North America in 2021.

“Launching our content with Caesars Digital has been a key objective for us since we first entered the U.S., so we are extremely pleased that we have now made it a reality. As one of the most established industry brands in North America, we realize the potential of this partnership, and we look forward to working together to not only strengthen our online presence but also to explore omnichannel opportunities,” added Markus Antl, director of global sales and key account management at Greentube.

This month, Caesars announced a similar deal with software developer Design Works Gaming, launching its content in Ontario. DWG has a partnership with Caesars in igaming states Michigan, New Jersey and Pennsylvania.

Mia Doyle is a news writer for Major League Content, covering the latest stories across the casino and sports betting industry. Mia’s specialties include US gambling business, casino technology, and legislation news. Mia also likes to write about responsible gambling and social responsibility.