Tipico builds Ohio sports betting momentum with promotion at music venues

Tipico builds Ohio sports betting momentum with promotion at music venues

Article brief provided by PlayUSA
  • Derek Helling, PlayUSA
December 6, 2022 6:06 PM
  • Derek Helling, PlayUSA

Tipico Ohio Sportsbook appears serious about competing for a share of the emerging market. The company has built on its existing marketing push for legal Ohio sports betting with a new partnership that could bring its sportsbook to several concert venues in the state.

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AEG Presents will help Tipico try to become one of the dominant operators when legal sports betting starts on New Year’s Day 2023. For Tipico, it’s a way that the brand can “catch up” with other operators launching at the same time.

According to a Tuesday press release, AEG Presents and Tipico are focusing on cross-promotion in Ohio. For its part, Tipico becomes the “exclusive sponsor in the sportsbook category” for multiple venues that AEG operates and owns. Those include: