Thor Equities’ COO discusses its Coney Island casino proposal

Saturday, January 7, 2023 4:03 PM
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  • Mark Hallum, Commercial Observer

Thor Equities is stacking its bench with players that will give its owner, Coney Island native Joe Sitt, what he hopes will be the most compelling argument to be awarded one of three downstate casino licenses.

The firm has assembled a team of Saratoga Casino Holdings, the Chickasaw Nation and Legends to help Thor run an attraction that could make Coney Island a year-around destination, rather than a summertime hangout mostly confined to the beach’s boardwalk.

If Thor and its partners get a license, it could only be a matter of time they drop $3 billion to redevelop 5 acres between Stillwell Avenue, West 12th Street, Surf Avenue and Wonder Wheel Way into an entertainment complex with a casino, a roller coaster, an indoor water park, hotels and museums.