Tag: Rebranding
July closing of Mirage could boost room rates, benefit newer, nearby, and comparable properties, analysts say
The closure of the Mirage July 17 and the elimination of 3,000 rooms from the market will create opportunities for neighboring properties... more
Hard Rock COO updates Mirage closure plans for Nevada Gaming Commission
The COO of Hard Rock international briefed the Nevada Gaming Commission Thursday on its July closing of the Mirage. Jon Lucas, also... more
888 looking to rebrand to Evoke Plc
International sports betting and gambling company 888 Holdings Plc unveiled on Tuesday its new “Value Creation Plan,” including plans to... more
ESPN Bet, a rebranded sports gambling app from Penn Entertainment, is here
NEW YORK (AP) — ESPN Bet, a sports-gambling service rebranded with the name of the Disney-owned sports channel, launched Tuesday in 17 U.S.... more
The Gaming News Canada Fiver – Friday, October 20, 2023
Hockey Night in Canada, the iconic broadcasting brand of NHL games on Saturday night, is taking a step back from its strategy last season... more
