Quick Custom Intelligence on Wednesday said that it will launch a new platform, AGI55, at the Global Gaming Expo, October 7-10, at the Venetian Expo in Las Vegas.
The company said AGI55 “harnesses the power of advanced artificial generative intelligence to redefine player development, marketing and gaming operations.”
Its predecessor, AGI54, was introduced earlier this year.
“The innovations in AGI55 are even more extensive than our last release, with over 3,000 new feature enhancements including many patented innovations,” QCI Chief Technology Officer and Co-founder Andrew Cardno said in a statement. “We’ve introduced significant advancements, including the QCI Go platform, which offers the QCI Dispatch mobile interface for slot attendant management, jackpot handling, machine alerts and seamless support for high-value guests on the casino floor.”
The AGI55 platform offers a comprehensive set of tools that are flexible, scalable and adaptable. The first installations of AGI55 will be completed prior to G2E, with full deployment by the end of October.
The QCI Go platform, a key element of AGI55, provides casinos with real-time operational insights to improve guest engagement and efficiency. It has been expanded to offer full event-management capabilities.
“QCI Go is leveraging data to make your 360 degree real-time operations smarter,” Cardno said. “From guest interactions to live events on the gaming floor, we’re providing a toolset that enables operators to make real-time, data-driven decisions.”
AGI55 also will feature the overhauled QCI Marketing suite. The platform features metrics built directly from core data, addressing the diverse marketing needs of over 250 resorts worldwide, an increase from last year’s 150 resorts.
“Our growth has been phenomenal, and with that comes a wide range of unique customer requirements. To accommodate those needs, we’ve reengineered our marketing stack to include dynamic metrics that allow for more adaptable, layered marketing strategies,” Cardno said.
AGI55 also integrates with Maropost, offering omnichannel communication tools that streamline personalized marketing efforts.
“From end-to-end marketing to one-on-one communications, AGI55 ensures a seamless feedback loop directly into the database,” Cardno said. “Our new host predictive model is particularly exciting. It helps solve the challenge of identifying the best communication channels for different customer segments, optimizing host interactions for greater effectiveness.”
AGI55 also offers expanded support for retail, and food and beverage operations. With its advanced integration capabilities, the platform can connect operational data across departments, helping resorts optimize everything from restaurant management to guest services. “
“AGI55 represents the next evolution in hospitality intelligence, powered by industry-leading AI that enables our customers to unlock their data like never before,” QCI Executive Chairman David Jacques Farahi said. “As the global leader in gaming operational intelligence, QCI is at the forefront of innovation, providing tools that not only drive operational efficiency but also significantly enhance profitability. From optimizing labor to refining marketing reinvestment, AGI55’s AI-driven capabilities empower our users to achieve measurable gains across every aspect of their business.”
For gaming analytics, AGI55 will introduce the desktop module within its QCI Slots Heatmap view, which represents the next generation of casino floor analysis.
“We are thrilled to unveil AGI55 at the Global Gaming Expo,” QCI CEO Dr. Ralph Thomas said. “This platform is a major milestone for QCI and will greatly enhance our customers’ ability to improve both their guest experiences and overall business performance. AGI55 delivers the tools our partners need to make informed, real-time decisions that will drive significant operational improvements. We’re confident that AGI55 will set a new standard for the gaming industry, and we look forward to showing its transformative power at G2E.”
The AGI55 platform will be showcased at G2E at Booth 2440. Also, the book The Math That Gaming Made by Cardno and Thomas, will be available.
