Hard Rock Bet has agreed to make Duffy’s Sports Grill its official Game Day partner.
There are 30 land-based Duffy’s locations in Florida where fans may now find Hard Rock Bet events that provide perks like online prizes for fans who attend. Additionally, Hard Rock Bet and Duffy’s Sports Grill will provide marketing opportunities for each other.
, commented, “We are so proud to partner with Florida’s only legal sportsbook, Hard Rock Bet, and offer our MVPs special promotions when they dine with us,” Duffy’s Sports Grill CEO Joe Webb said in a news release. “It truly is the perfect sports match-up between Florida’s largest family-owned restaurant chain and the most exciting sportsbook in the nation.”
The move to partner with a Florida business comes shortly after Hard Rock settled its ongoing lawsuit about its right to operate sports betting in the state.
“With a communal sports atmosphere and the passionate fandom of its loyal MVPs, Duffy’s Sports Grill is a perfect complement to Hard Rock Bet,” Hard Rock Bet Head of Partnerships Nick Menas said in the release. “We’re excited to roll with Duffy’s Sports Grill as an official game day partner of Hard Rock Bet, and look forward to driving player engagement and loyalty at their 30 Florida locations.”