Caesars Entertainment Inc. has announced several upgrades to its iOS and Android mobile casino app, which is now live and available for players 21 and older in New Jersey, Michigan, Pennsylvania, West Virginia and Ontario.
“Caesars Palace Online Casino’s refresh is centered around giving our online casino players an experience that stands out from the ordinary,” said Michael Mastrangelo, vice president of product, igaming at Caesars Digital. “Our new mobile app redefines the online casino player experience with seamless functionality and product innovations that are brand new to the industry.”
Its major upgrade is the new multi-lobby navigation layout. Taking inspiration from the Caesars Palace Las Vegas casino floor, this layout provides curated lobbies grouping popular game concepts together, such as table games, live dealers and slots.
“We take pride in setting industry standards in everything we do, and the online casino experience we provide to our players is no exception,” said Matthew Sunderland, senior vice president and chief igaming officer at Caesars Digital. “The newly upgraded Caesars Palace Online Casino app delivers on our player promise to raise the bar in terms of functionality, ease of use and enjoyability. This new mobile app strengthens our ability to provide our players with an experience that is fully customized to their online play habits while leveraging our unrivaled Caesars brands and omnichannel experiences that can’t be matched.”
The app enhances user convenience with lightning-fast load times and a dedicated “For You” tab featuring game recommendations based on recent play.
After launching Caesars NHL Blackjack in collaboration with the NHL last week, the upgraded app is set to include “a steady stream of new bespoke and exclusive title additions alongside player-centric promotions.”
