The Empire State has become the latest to propose stricter regulations that would prohibit the targeting of underaged persons in NY sports betting advertising.

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The NYS Gaming Commission is set to consider the proposed NY sports betting rules at its Monday meeting. Commissioners directed staff to draft proposed regulations after internal discussions, according to a spokesperson.

One component reads: “A casino sports wagering licensee or sports pool vendor shall not allow, conduct or participate in any advertising, marketing or branding for sports wagering that is aimed at persons under the wagering minimum age set forth in Racing, Pari-Mutuel Wagering and Breeding Law section 1332.”