Massachusetts: 21+ rule a possible conundrum for ESPN, Fanatics

Thursday, October 26, 2023 5:47 PM
  • Jill R. Dorson, SportsHandle

In the week since ESPN BET unveiled its new logo, the design has been roasted on Twitter and a social betting company says it is considering legal action against the Worldwide Leader. Going forward, ESPN BET might have another issue to deal with: the question of where and when 21+ verbiage should appear on the betting logo and, potentially, the traditional ESPN logo.

Regulators in Massachusetts and Ohio have particularly tough regulations around advertising. This year, the Ohio Casino Control Commission (OCCC) and Massachusetts Gaming Commission (MGC) fined operators for everything from sending mailers to underage individuals to discussing wagering on college football shows near college campuses.