Kambi CEO says World Cup pricing to be 100% AI driven

Wednesday, April 29, 2026 7:00 PM
Photo: Shutterstock
  • Zak Thomas-Akoo, Next.io

Speaking to NEXT.io following the release of its Q1 report, Kambi CEO Werner Becher said the supplier’s pricing capabilities for the 2026 FIFA World Cup will be 100% AI automated.

The leading regulated B2B sports betting provider saw steady improvements in its Q1 2026 financial report, with revenue rising 4.9% to €43.5m [$50.8m]. This resulted in a sharp increase in EBITDA – rising 63.5% to €5.7m – and operating profit, which stood at €4.2m. Below, Becher discusses the company’s results, ongoing strategy and expectations for the future.

NEXT: What were the biggest wins of this quarter?

Werner Becher: This first quarter is a great start to the year – improved financial performance and continued commercial success.