Kalshi takes compliance PR tour amid prediction market backlash

Tuesday, January 27, 2026 2:50 PM
Image aggregated from Sportico.
  • Dan Berstein, Sportico

Kalshi is talking a lot about compliance these days, a strategic move amid concern from bettors, media publications, sports leagues and lawmakers about insider trading on prediction markets.

As Kalshi touts its own consumer protection capabilities, the exchange betting firm has emphasized how much it contrasts with Polymarket, the longtime international prediction market operator in the process of launching a separate U.S.-only product.

Kalshi argues that just because Polymarket’s international exchange might be susceptible to market manipulation from outside bad actors, as critics allege, not all prediction markets should suffer reputational harm.

Companies in upstart industries facing public backlash commonly identify themselves as stringent rule-followers.