Fanatics aiming to launch online casino product by end of 2023

Monday, September 18, 2023 8:46 PM
  • United States
  • Eric Raskin, USBets

The Fanatics Sportsbook app first launched on March 2 in Tennessee and, as of the start of NFL season, was live in three additional states: Ohio, Massachusetts, and Maryland.

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None of those four states has legalized online casino, so there’s no urgent rush just yet to get Fanatics Casino up and running. But iCasino is a priority for the operator, and the goal is to launch it in some of the legal online casino states by the end of 2023, Fanatics Betting & Gaming Chief Business Officer Ari Borod explained to US Bets on the latest episode of the Gamble On podcast.

“I think we should have our iCasino product live by the end of the year. But if we don’t feel it’s perfect yet, then it will be live at the beginning of next year,” Borod said.