BetMGM has signed up to be a multi-year Official Betting Operator of the PGA TOUR.
By joining the TOUR’s Official Betting Operator program, BetMGM will have rights in the U.S. to use PGA TOUR trademarks and advertise in TOUR media and on partner platforms; it will also have content and video rights allowing BetMGM Sportsbook to create pre- and post-game betting programming and distribution of highlights to users who have placed bets.
“BetMGM is deeply connected to golf through sponsorship of various PGA TOUR players and tournaments,” said Norb Gambuzza, PGA TOUR Senior Vice President, Media and Gaming. “Through the power of the BetMGM brand and resources, this new relationship will help accelerate our sports betting strategy and enable the TOUR to reach new fans and further engage current fans who enjoy betting on golf.”
The PGA TOUR is one of the most popular offerings on BetMGM’s platform. Currently available for download on iOS and Android, the BetMGM mobile app offers the latest betting odds and multiple betting formats, from money line and point-spread bets to parlays and futures. BetMGM is currently licensed for sports betting in Colorado, Indiana, Michigan, Mississippi, New Jersey, Nevada, and West Virginia and has plans to be in four more states by the end of 2020.
Matt Prevost, BetMGM Chief Marketing Officer said, “BetMGM’s betting technology, combined with the PGA TOUR’s competitions and players, will not only advance the TOUR’s position at the forefront of professional sports, but the entire betting industry as well.”
BetMGM has access to existing sponsor relationships with several members of the PGA TOUR, including Max Homa, Jimmy Walker, Kevin Na, Pat Perez, Ryan Moore, Joel Dahmen and Boo Weekley.
The PGA TOUR is a Platinum Member of the National Council on Problem Gambling, committed to industry-leading responsible gaming practices.
