Wynn deal with Scientific Games could lead to online activities in New Jersey

Tuesday, April 16, 2019 5:53 PM

Wynn Resorts and Scientific Games announced a partnership agreement Tuesday in which the casino operator will launch online sports betting and Internet gaming in New Jersey.

The brief one-paragraph statement, which did not include a timeline or financial details, said Wynn Resorts intends to initially launch in New Jersey and utilize several Scientific Games products and services.

Wynn does not operate a casino in New Jersey and would have to partner with another property with an available online wagering skin.

“The deal positions Wynn for online gambling market entry (and) expansion both in the states where it operates retail casinos (Massachusetts, Nevada), and in select states where online gambling legislation is pending,” said Eilers & Krejcik gaming analyst Chris Grove. “Wynn continues to tack toward online gambling in the post-Steve Wynn era.”

Las Vegas-based Scientific Games includes operates a sports betting and iGaming system; a managed sports trading service and Scientific Games’ market-leading content aggregation system that is home to more than 2,000 digital games.

Grove said the agreement was a positive move for Scientific Games, which gives the company “a new partner in a hotly-contested New Jersey online sports betting market that has so far been dominated by rival suppliers like Kambi and SBTech.”

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Wynn struck a strategic partnership and made a minority investment last year with Betbull, a Europe-based digital sports betting operator.