Quick Custom Intelligence this week expanded its partnership with Tulalip Resort Casino in Washington.
Tulalip’s use of the QCI Enterprise Platform will be extended with the addition of QCI Host and QCI Marketing. The expanded deployment builds on the success of the existing platform and enables Tulalip to further enhance personalized guest engagement while driving operational efficiency and profitability.
“QCI has become an indispensable part of our marketing strategy,” Tulalip Resort Casino Executive Director of Marketing Kyle Gawthorpe said in a statement. “It empowers our team at every level to take focused, meaningful action and make the most of all our resources — including our time. We’re excited to use QCI Host and Marketing to maximize guest contact and reinvestment strategies to create even more memorable experiences across our properties.”
A news release said Tulalip Resort Casino will “leverage QCI’s enterprise capabilities to unify data, improve visibility across teams, and support smarter, faster decision-making.” With the addition of QCI Host and QCI Marketing, Tulalip will increase its ability to activate insights at the guest level — empowering hosts and marketers with tools designed to prioritize high-value interactions and maximize the impact of every touchpoint.”
“We are thrilled to deepen our relationship with Tulalip Resort Casino,” QCI CEO Dr. Ralph Thomas said. “Their innovative mindset and unwavering dedication to exceptional guest experiences align perfectly with QCI’s mission. Together, we’re excited to push boundaries and set new standards for what’s possible in the industry.”
The deployment will support more personalized guest engagement and more efficient marketing and host operations, reinforcing Tulalip’s long-term growth strategy.
