Simplebet Tuesday announced a partnership to provide its micro-betting products to Hard Rock Digital’s sportsbook platform. The New York-based product development company will make its short-form betting markets for the NBA, Major League Baseball, the NFL, and collegiate football and basketball, available to Hard Rock sportsbook customers in multiple states.
“Hard Rock is a global brand that needs no introduction,” said Simplebet CEO Chris Bevilacqua in a statement, “and we’re delighted to partner with them and offer an immersive digital betting experience like no other. We’re confident that our product offering will elevate in-play sports wagering for their customers and look forward to working closely together.”
The deal comes as the NBA playoffs continue and as MLB’s season hits its stride.