Simplebet Tuesday announced a partnership to provide its micro-betting products to Hard Rock Digital’s sportsbook platform. The New York-based product development company will make its short-form betting markets for the NBA, Major League Baseball, the NFL, and collegiate football and basketball, available to Hard Rock sportsbook customers in multiple states.
“Hard Rock is a global brand that needs no introduction,” said Simplebet CEO Chris Bevilacqua in a statement, “and we’re delighted to partner with them and offer an immersive digital betting experience like no other. We’re confident that our product offering will elevate in-play sports wagering for their customers and look forward to working closely together.”
The deal comes as the NBA playoffs continue and as MLB’s season hits its stride.
“Hard Rock Sportsbook is committed to building the best product in the market, and we know our players will enjoy the addition of play-by-play bets on football, basketball, and baseball to our already robust selection of in-play offerings,” said Hard Rock Digital President Matt Primeau. “Simplebet’s markets are perfect for sports fans that don’t have time for a full game and casino players that enjoy the thrill of quick-resolution games like slots, roulette, and blackjack. We believe this integration can provide entertainment for any type of online player and bring new players to our platform.”
