Sightline Payments recently launched a new website with updated content about the cashless payments provider’s products and services. The website also will feature a new resources section providing content on technology’s influence on the gaming industry and a new thought leadership section focused on innovation opportunities for gaming.
“Omnichannel is the idea we live our lives within and between something that’s physical and something digital,” said Sightline Payments Co-CEO & Co-Founder Omer Sattar in a statement. “This is true in how we shop, dine, and consume entertainment. A patron’s experience with the gaming industry shouldn’t be any different. We believe there’s an immense opportunity for gaming operators to meet this demand and take advantage of what today’s technology provides. With the launch of our new and improved website, Sightline will provide the industry with actionable information on this topic and help chart a path for gaming’s omnichannel future.”
A resources hub will contain cashless, mobile, and loyalty content, including an events calendar, blogs, and regularly updated industry reports. As gaming patrons adopt cashless, especially through mobile apps and digital wallet, a full omnichannel customer experience will follow.
The Sightline Insights Series also will provide gaming industry leaders with information and data on best practices for implementing a successful omnichannel-focused strategy via industry reports, webinars, blogs, interviews, and podcasts.
