Scientific Games and Texas Lottery renew their scratch-game contract for 10 years

Scientific Games and Texas Lottery renew their scratch-game contract for 10 years

  • CDC Gaming Reports
September 13, 2022 3:53 PM
  • CDC Gaming Reports
  • Texas
  • Other

Scientific Games and the Texas Lottery have inked a new 10-year contract that includes scratch tickets and custom promotions, as well as SCiQ, Scientific Games’ lottery-management system. Scientific Games has provided the Texas Lottery with scratch-ticket games since the lottery’s startup in 1992, helping generate more than $35 billion in revenue for good causes in Texas. The new contract expires in 2034.

The SCiQ units are scheduled to roll out beginning in 2023, providing the Texas Lottery with in-store displays and security for scratch tickets, plus inventory, marketing, accounting, and operational services.

Gary Grief, Executive Director of the Texas Lottery, said, “Scientific Games’ products and promotions played an important role in the Texas Lottery’s achieving more than $6.73 billion in scratch-ticket sales for fiscal year 2022. Bringing SCiQ to our retailers will advance the technology that supports their scratch-ticket games.”

Scientific Games and the Texas Lottery have a long partnership history, including the $5 Million Vegas Challenge, one of the lottery-industry’s most successful second-chance promotions. The promotion, run three times, offered players the opportunity to win a trip to Las Vegas and up to $5 million at exclusive winners’ events produced by Scientific Games. Each time, the online promotion was tied to a family of Texas Lottery scratch-ticket games.

The Texas Lottery has also been a partner in Scientific Games’ multi-state Linked Games promotions, which the company began in 2007. Linked Games have featured such licensed brands as James Bond, Willy Wonka, and Route 66 Road To $1,000,000.

John Schulz, President Americas & Global Instant Products for Scientific Games, said, “We will continue our long-standing support for the Texas Lottery’s player experience and advancing the lottery retail environment.”

Scientific Games is the world’s largest instant-games creator, producer, and services provider. The company provides retail and digital games, technology, analytics, and services to 130 lotteries in 50 countries around the globe, including nearly every North American lottery.