New Jersey: Esports betting company Oddin.gg announces first US activation

April 8, 2022 5:55 PM
  • Rege Behe, CDC Gaming Reports
April 8, 2022 5:55 PM
  • Rege Behe, CDC Gaming Reports

Oddin.gg Friday announced its first activation in the U.S. through a partnership with Esports Entertainment, an esports and online gambling company. Oddin will provide esports odds feeds to Vie.gg, EEG’s betting platform, which offers real money esports wagering on games such as Call of Duty, Overwatch, CS:GO, League of Legends and DOTA 2.

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The activation comes after the Czech Republic-based esports betting services provider was licensed to operate in New Jersey in February.

“Launching our Vie.gg esports betting platform in the U.S. was of the utmost importance to us,” said Grant Johnson, Esports Entertainment Group CEO Grant Johnson in a statement. “As part of our launch efforts, we completed a thorough, global search for an esports betting solution and found Oddin.gg as the most reliable, ideal partner.

“We are thrilled to operate in New Jersey, the country’s first state to allow legal esports wagering.”

The partnership is Oddin’s second significant partnership in the U.S. In March, Oddin agreed to a multi-year partnership with global gaming brand Betway, which is licensed and operational in New Jersey, Colorado, Pennsylvania, Iowa, and Indiana.

“We are extremely happy that our first integration is live in the United States through one of the leading innovators in esports betting,” said Oddin Co-founder and Managing Director Marek Suchar in a statement. “EEG leverages the intersection of iGaming and esports, opening new avenues of growth and bringing fans, gamers, and bettors together in an unprecedented way. All of us at Oddin are excited to be a part of this partnership.”