IGT expands sports betting footprint with installations at Monarch Casino, Atlantis Casino

Monday, August 5, 2024 1:32 PM
Photo: By Lvtalon at Englis...Helper., Public Domain, https://commons.wikimedia.org/w/index.php?curid=39186855

International Game Technology today announced an expansion of its sports betting footprint in Nevada and Colorado through an IGT PlaySports technology and services agreement with Monarch Casino & Resort.

Per the agreement, the IGT PlaySports platform and trading advisory services power retail and mobile sports betting at Atlantis Casino Resort Spa in Reno, Nevada and Monarch Casino Resort Spa in Black Hawk, Colorado.

We’re excited to introduce Atlantis and Monarch Black Hawk patrons to elevated sports betting entertainment via our new IGT PlaySports-powered retail and mobile sportsbooks,” said Monarch Casino Corporate Director of Race and Sports Steve Mikkelson. “IGT PlaySports’ technology stack is widely known as one of the most versatile B2B sports betting technology stacks in the U.S., and we believe we now have the ideal sports betting offering to drive incremental player engagement and value at both of our award-winning properties.”

As part of the collaboration, Monarch Casino & Resort launched new mobile sportsbook apps, Atlantis NV Sports and BetMonarch–Colorado, that use IGT PlaySports technology.

“IGT PlaySports is delighted to partner with Monarch in the modernization of their sports betting offerings in Nevada and Colorado,” said IGT SVP of Sports Betting Joe Bertolone. “We look forward to helping them attract new players and deliver world-class retail and mobile sports betting that is aligned with local market opportunities and player preferences.”

Rege Behe

Rege Behe brings more than 30 years of experience as a journalist to his role as a lead contributor to CDC Gaming. His work ranges from day-to-day industry coverage to deeper features such as the CDC Gaming Roundtables and the “10 Women Rising in Gaming” series.