Genius Sports partners with Scientific Games to provide in-game content

Tuesday, December 1, 2020 7:06 PM

Scientific Games Corporation is partnering with Genius Sports, a of sportsbook management, group, to provide in-game content to its wagering customers worldwide (excluding U.S. leagues).

Sportsbooks operating on Scientific Games’ OpenSports platform will gain access to Genius Sports Group’ LiveData and LiveTrading services, used by more than 150 of the world’s largest wagering brands. Genius Sports Group and its sports betting division, Betgenius, created the market for official data across all tiers of sports and today offer partners access to official data for more than 170,000 events each year.

Genius Sports Group’s entire portfolio of official data rights is included in the agreement, featuring content such as the English Premier League, NASCAR, Serie A and German Bundesliga, as well as dozens of FIBA basketball and FIVB volleyball leagues.

Jack Davison, Chief Commercial Officer at Genius Sports Group said: “This partnership will ensure Scientific Games’ partners get all the benefits of the world’s finest sports content – from maximum market up-time to increased margins – delivered in a way which is tailored to their own specific trading strategy. No matter where in the world you are operating, these are vital components of success in today’s sports betting industry.”

Keith O’Loughlin, SVP Sportsbook, Digital at Scientific Games said, “There is an extremely high fluidity level brought by the sporting calendar, and our technology matches it with the integrity, robustness and scalability that the OpenSports platform provides.”

On October 27, Genius entered into a business-combination agreement with dMY Technology Group II, Inc. to drive its expansion as a provider of official data and technology powering the global sports, betting and media ecosystem. Upon the closing of the transaction, the combined company expects its ordinary shares and warrants to trade on the NYSE under the symbols “GENI” and “GENI WS”, respectively.