Crystal Display Solutions appoints Richard McKay VP for North American sales

Tuesday, April 30, 2024 9:18 AM

Crystal Display Systems Tuesday announced the appointment of Richard McKay as the company’s North American vice president of sales. McKay, who has more than 30 years of experience in industrial LCD solutions, will head the U.K.-based company’s new U.S. office in New York.

“This is an incredibly exciting time, expanding our business in the U.S.,” said CDS Technical Director Tony Large in a statement. “We are confident that Richard, with his experience and expertise, will be perfectly placed to support those customers and develop the North American Market. We look forward to working closely together and delivering some incredible projects in the future!”

McKay most recently served as vice president for Display Logic USA, and also has worked in the LCD display industry for WPG Americas and Interactive Display Solutions.

“I’m thrilled to have joined the Crystal Display Systems team! With the intelligent, motivated, and experienced team behind me at HQ, I’m confident that our expansion into the U.S. market will be a huge success,” McKay said. “My 30+ years of experience in industrial LCD solutions, value add, and supplier relationships, combined with CDS’ deep knowledge of industrial monitors, retail, and gaming, make us the strongest partner for any display customer. By knowing the opportunities and key players within, we will increase our time to win here in the U.S.A. Let’s make great things happen together!”

Rege Behe

Rege Behe brings more than 30 years of experience as a journalist to his role as a lead contributor to CDC Gaming. His work ranges from day-to-day industry coverage to deeper features such as the CDC Gaming Roundtables and the “10 Women Rising in Gaming” series.