San Diego State University on Tuesday launched the Institute on Sports Wagering and Gaming (ISWAG), a research and education hub focused on the evolving sports betting industry.
A part of SDSU’s L. Robert Payne School of Hospitality and Tourism Management, ISWAG is intended to serve as “a leader in applied research, policy analysis, and academic-industry collaboration at the intersection of the sports and gaming industries,” according to a release.
“The Institute on Sports Wagering and Gaming positions SDSU as an academic leader in one of the most important and fast-growing sectors in sports and entertainment,” SDSU Assistant Professor and Founding Director of the institute Dr. Brandon Mastromartino said in a statement. “Our goal is to provide timely, evidence-based insights that inform industry best practices, responsible gaming strategies, and public policy conversations — all while creating new educational pathways for students and professionals.”
The Institute will focus on three primary areas:
- Research: Interdisciplinary studies on sports betting behavior, regulation, policy, responsible marketing, and player protection.
- Industry engagement: Partnerships with operators, leagues, tribes, and regulators to provide strategic insight and applied solutions.
- Education: Certificate programs, student research opportunities, and executive education offerings to build capacity across the sector.
ISWAG also will serve as a collaborative space for faculty and departments across SDSU to explore the cultural and health implications of sports wagering.
