Brightstar Lottery on Tuesday announced that its subsidiary, LottoItalia, has signed an agreement to operate the Italy Lotto for the next nine years.
In July, LottoItalia, a consortium led by Brightstar and comprised of Allwyn, Arianna 2001 and Novomatic Italia, was formally awarded the Italy Lotto license by the Agenize delle Dogane e dei Monopoli after a competitive bid process.
“We are delighted to finalize our agreement with ADM and honored to continue being entrusted to operate Italy Lotto, one of world’s largest lotteries,” Brightstar CEO, Global Lottery, Renato Ascoli said in a statement. “We look forward to driving Lotto wager growth with new player touchpoints and digitization of the retail experience, growing ilottery sales, and providing icasino, sports betting, and other digital games to players in Italy.”
According to a news release, Italy Lotto is the largest fixed odds number game in the world. Brightstar, and its predecessor companies, including IGT, has managed the Italy Lotto license for more than 30 years.
Through this agreement, the company will continue to manage the license until November 2034.
Brightstar serves nearly 90 lottery customers and their players on six continents. It is the primary technology provider to 26 of the 46 lottery jurisdictions in the United States and eight of the world’s 10 largest lotteries.
