With Golden Nugget purchase, DraftKings doubles down in Michigan’s igaming war

Thursday, June 2, 2022 10:35 PM
  • Jeff Edelstein, MI Bets

A general rule of thumb in Michigan is that the better an online sportsbook does, the better an online casino does. But Golden Nugget has been a bit of an outlier in the Mitten State since launch last January.

To wit, for the whole of 2021, the casino brought in over $50.5 million in gross revenue, good for fifth-best in the state behind BetMGM, FanDuel, DraftKings, and BetRivers, according to numbers released by the Michigan Gaming Control Board. But on the sportsbook side, Golden Nugget was a laggard, finishing the year 13th with a little over $10.2 million in handle, and only beating out Gun Lake and Firekeepers’ online sportsbook offerings because those two didn’t launch until half the year was over.