When Penn Entertainment Inc. CEO Jay Snowden flew into town for the grand opening of the M Resort’s new 375-room hotel tower in December, he told guests attending the ribbon-cutting how excited he was to see all the growth in the neighborhood.
“I love all the rooftops that are going up on the south end of the valley,” Snowden said. “It’s very noticeable when you’re flying in. ”
New rooftops, of course, are the key to growth in the casino industry in Southern Nevada and Penn’s $206 million investment in the M nearly doubled hotel capacity there. The property also added convention space with that opening.