Data from Veikkaus Group reveals minor turbulence in the Finnish market ahead of its scheduled re-regulation in 2027.
Veikkaus’ operating profit for the period January-June 2025 was capped at €230m [$271m] compared to the €252m [$297m] for the same period last year. Actual sales revenue in the first half of this year totalled €466m (H1 ‘24: €484m), which includes GGR and turnover from other business activities.
Addressing the declines, the state-owned operator attributed them to the delayed launch of its new lottery game Milli, lower Eurojackpot levels, changes in general consumer behaviour and decreasing customer purchasing power.
Finland’s total gambling market shrunk by 0.7% YoY, totalling €970m in GGR for the six months ending June.
