Esports betting turnover is growing year-over-year, and with new markets ready to join the fray it’s not a shock that both B2C and B2B firms, like BETBY in the case of the latter, are looking to get in on the action.
BETBY, a Malta-headquartered company specializing in B2B sports betting solutions, has been expanding its presence in esports substantially over the past few years. The firm’s BETBY Games esports feed has grown to become one of its core revenue drivers, driven by various B2B deals across the international gaming sector.
When the global figures on esports are taken into consideration, it’s easy to see why.
