As Las Vegas prepares to host its first Super Bowl in less than a year, a primary goal for economic and government leaders is not only that the event runs successfully — but that it creates a lasting legacy among community members, businesses and programming.
Sam Joffray, executive director of the Las Vegas Super Bowl Host Committee, said Tuesday that preparation for the event aims to ensure long-term community engagement, economic development, and ultimately, that Super Bowl LVIII is not Las Vegas’ last. Leaders hope the NFL chooses to return here for the event every four or five years.
“Everything that we’re doing, we’re talking about — how does this have a life beyond the Super Bowl?” Joffray said.
