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Social media influencers are shaping the world’s view of Las Vegas

November 30, 2024 · 1:53pm ET | 10:53am PT
Photo: Shutterstock
  • David Danzis, Las Vegas Review Journal

Las Vegas is a city built on image and perception, and social media influencers play an ever-increasing role in shaping how the outside world views the growing metropolis. Many visitors — and some locals, too — turn to Las Vegas influencers to help navigate, explore and enjoy all that the city has to offer.

In the post-COVID era, a handful of Las Vegas influencers have established themselves as go-to resources. From uncovering hidden dining gems to sharing budget-friendly travel tips, these influencers have become trusted authorities. With legions of followers across platforms such as TikTok and YouTube, they offer insights into a constantly evolving city.