Here’s a question for The Chuck GPT, the AI that bickers with Charles Barkley in a FanDuel ad that hoops fans have seen countless times this season: Are there more beer or betting commercials during NBA broadcasts?
The answer is beer or, more broadly, adult beverages. However, it’s close and varies by sport, according to research from Nielsen Ad Intel, commissioned and released this week by the American Gaming Association.
Alcohol and gambling have been popular with sports fans forever, but until recently, only one of those American vices was allowed to advertise during games. From the “Tastes Great! Less Filling!” Miller Lite debate to the Bud Bowl, beer and football have been linked in commercials for decades.
