The past few years have seen somewhat of a gold rush in Latin America, for the betting industry at least, as growing markets capture international attention – but as always with this industry, regulatory and financial challenges are never far off.
In the first of a two part Q&A, Aviv Sher, Chief Executive Officer of Codere Online, explains how the Spanish speaking market-focused bookmaker has been responding to tax hikes and regulatory changes in core markets like Mexico.
Navigating these challenges comes at an interesting time for Codere Online, as the Spanish gaming group which holds a major stake in the firm and shares its namesake, Codere, is subject to rumours of a €2bn sale.
