As leading sports betting operators continue to see an increase in parlay mix as a percentage of overall handle, industry heavyweights have sharpened their focus on micro-betting.
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Fresh off the completion of its acquisition of Jackpocket, DraftKings may be close to adding to its war chest, according to recent media reports. DraftKings is on the verge of acquiring micro-betting platform Simplebet, gambling newsletter Earnings + More reported.
The two sides are close to a deal, according to Earning + More, which cited multiple unnamed sources in the report. It is unclear when a potential deal could be announced. A DraftKings spokesman declined to comment on Thursday.
