Gambling technology company Playtech has secured a Family Feud live casino deal with television production and distribution company Fremantle.
This partnership marks a significant shift in the online casino terrain, as the exclusive agreement entails Playtech taking the reins to develop the “Family Feud” franchise.
The Family Feud franchise agreement has a worldwide reach and covers regions including the US. The partnership also includes the intellectual property rights of Family Fortunes.
Playtech Live CEO Edo Haitin said this week in a Playtech news release: “This partnership with Fremantle is a game-changer. By integrating the iconic Family Feud franchise into our offerings, we are bridging the worlds of game show entertainment and online gaming, promising our users an immersive experience.”
