Five Pennsylvania men are trying to launch a class action lawsuit against DraftKings, the online sports betting behemoth that they say used predatory tactics and deceptive marketing to fuel their gambling addictions.
The federal lawsuit claims that, instead of trying to help people in the throes of compulsive gambling, DraftKings targets and exploits these individuals. The company also extends promotional deals that offer “no sweat” bets or deposit matches, while hiding convoluted conditions in the fine print, according to the lawsuit.
DraftKings “uses these tactics to identify and cultivate the people it wants on its platform: those who are most susceptible to these sorts of promotions and most likely to lose a lot of money betting,” the complaint filed in late April contends. “In other words, marks.”
