OPINION: Resort industry’s corporate social responsibility activities pay dividends now and in the future

Sunday, November 6, 2022 10:06 AM
Photo: Shutterstock
  • Virginia Valentine, President & CEO, Nevada Resort Association, Las Vegas Sun

Nevada’s 158th birthday is on the horizon, which offers a time for reflection about who we are as Nevadans and what our great state represents. While people in every state think theirs is unique, we know it to be true—Nevada is like no place else.

Much of this exceptionality comes from the prescient decision to be the first to legalize gaming.

This consequential action launched a statewide industry that has become the lifeblood of our economy—the largest employment sector, largest taxpayer and largest source of economic activity.

According to the Nevada Commission on Tourism, the state’s tourism industry generated $62.5 billion in total economic impact, supported more than 355,000 jobs and brought more than 43 million visitors to see us in 2021.