Ohio regulators continued their clamp down on gambling advertising Wednesday when they announced that gaming operators would no longer be able to offer promotions on “unrelated consumer transactions.” The move means that companies like Fanatics, which previously offered retail customers promotional opportunities to draw them into sports betting, will no longer be able to do so.
All operators in the state are required to show that they do not, or have stopped, “offering any directed consumer promotions, based on non-gaming consumer transactions” by 5 p.m. July 7, according to an Ohio Casino Control Commission (OCCC) letter sent to stakeholders Wednesday.
As an example, Fanatics…will no longer be able to offer customers buying sports gear a promotional opportunity to try out the new sportsbook.
