The number of sports bettors and fantasy sports players in the U.S. and Canada continues to grow, providing a critical lift to gaming operators forging a path to profitability.
The Fantasy Sports & Gaming Association in a new study said the number of adults in those countries engaged in legal sports wagering and fantasy sports has surpassed 81 million, up 7% from a year ago and up 26% compared to 2021.
The research is good news for major entities such as DraftKings and Caesars still posting fiscal losses from sports betting and seeking consistent profits through an enlarged gaming market — an effort also boosted with recent legalization in North Carolina. Flutter Entertainment is similarly projecting full-year profitability for FanDuel in 2023.