One of Atlantic City’s newest casinos is presenting a new face to the world. Ocean Casino Resort is nearing completion of a new sign atop the side of the building as part of a rebranding for its upcoming seventh anniversary.
The “Ocean” logo on the building’s façade is being redone in new typeface and consists of thousands of individual lights that can be programmed to create numerous displays. And they use about 70% less electricity.
“We’re excited to finalize the installation of our new high-tech LED ‘Ocean’ sign,” said Kelly Burke, senior vice president of the casino.
“This update reflects the final piece of Ocean’s new branding which has been revised over the past few years, and is here just in time for our seventh birthday celebration” in June.