The Michigan Gaming Control Board reported $568.8 million in wagers from betting apps for November on Tuesday, an all-time monthly mobile high as PENN Entertainment aggressively and successfully launched ESPN BET in the Wolverine State.
Michigan had an overall sports betting handle of more than $584.1 million, setting a record for the second straight month. Digital wagering crossed $500 million for the first time as part of October’s short-lived handle record of $551.1 million.
PENN launched its ESPN BET across the nation in mid-November, and of the six states to report figures for the month, Michigan has been best in terms of both handle and revenue when it comes to market share. ESPN BET accepted $49.9 million worth of wagers, accounting for nearly 8.8% of total mobile handle.
