The Massachusetts Gaming Commission is eyeing regulations for VIP programs used by online sports betting companies that offer perks to frequent bettors.
VIP or loyalty programs at companies like DraftKings and FanDuel have come under increasing scrutiny over concerns they target gamblers who are losing money and encourage them to keep playing by rewarding them with trips, sports tickets or bet credits.
“VIP programs should be for those who can afford to be VIPs, and it shouldn’t be predatory,” said Chair Jordan Maynard said at the commission’s Oct. 9 meeting.
In Massachusetts, an analysis by the gaming commission last month found that online sportsbooks have restricted customers who win regularly, while extending VIP status and rewards primarily to those who often lose.
