Las Vegas: New Strip resort extends loyalty tier matching promotion

Monday, June 10, 2024 3:37 PM
  • McKenna Ross , Las Vegas Review-Journal

A loyalty tier matching program at a new north Strip resort is sticking around a little longer.

Fontainebleau has extended the “Elevate Your Tier” promotion it first announced in February, resort officials confirmed Friday. New and existing Fontainebleau Rewards members can request to upgrade their tier status based on their current tier status at a competitor’s eligible loyalty program until Sept. 2.

Michelle Reda, Fontainebleau’s chief casino marketing officer, said the promotion was extended because of an “overwhelmingly positive response.